New Product Design

We do product design for companies of all sizes. Whether we are working with a startup on an initial launch, or a large organization, we follow a similar path, pragmatically combining outcomes and tools to help you find the next best incremental investment:

Build Context

  • Collaborative Chartering establishes initial goals and context. We facilitate the session with the immediate and extend project community.

Develop Customers

  • Pragmatic Personas are design targets we help you create to better focus on user needs, especially when the users are struggling to express their needs
  • User Interviews conducted with current or targeted users add context to the overall design and product thinking.

Discover Product and Usage Needs

  • Story Maps helps us visualize use and needs. Using the goals from the chartering session, we help you build story maps that visualize a user experience for various personas
  • Paper Proto Types and Sketches augment the story maps with how the user interface will play out on the various delivery mediums (e.g. smart phone vs laptop)

Plan for Opportunity and Valuable Learning

  • Product Roadmaps are the final output. They are our way to visualize a possible delivery path that we use as an iterative planning tool with the delivery team(s).
  • Business Driven Delivery Cadence is nothing more than mapping the product roadmap to the delivery constraints in place (e.g. tools, environments, dependencies, etc)

Contact Us

Contact us for design help building your new products: integratedproductdevelopment@devjam.com